Reputation Management

92% of online customers read customer reviews, 68% of them rely on this kind of feedback when it comes to trusting a business. Thus, when your business has plenty of genuine, honest and positive reviews, you're more likely to get potential clients. Customers think that the experiences of their fellow customers are a more reliable review of the company than the descriptions and other details provided by the brand itself. And when your audience thinks this way, so do the search engines. One of the main goals of online search is to provide accurate, relevant information. Search engines' objective is to provide searchers with relevant details as quickly as possible. As the customers’ awareness of your brand grows, they will think of your business the next time they need a particular product or service. That's why having positive reviews on your business pages can improve your brand in search rankings.

Where do customers’ reviews mostly show up?

It is not surprising that customers want immediate results when they search. Now that statistics show that mobile users have already exceeded the number of people using their desktop computers, snagging a spot on page one has become even more challenging. It is quite unlikely for a customer to scroll down until they get to the bottom of the page just to see what the other sites offer. This is why the positive reviews and ratings for your business must be in a position where they can easily catch the attention of potential customers.

How can customers’ reviews strengthen your online reputation?

As stated above, most customers will likely read other people’s stories and experiences before doing business with you. They are keener to read a list of reviews and comments than to read long blog posts and other business-related articles. Moreover, they become more inspired to check a website that has been mentioned by a reviewer. The more time they spend exploring your website, the higher chance you have of landing in a better position when it comes to search engine rankings.

How can MojoSEO help you when it comes to Reputation Management?

We strongly recognize that customer feedback is one of the most effective ways of advertising. In this industry, even if you have the best and the catchiest tagline, it can easily be overshadowed by customers’ testimonials. In order to launch your business to the top of search results, we perform the following services:

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